Review: Give Me That WOW Lashes!

Image Courtesy of Yuberactive



Extra WOW Lash mascara, the new volume and lash building mascara with a 50% larger brush for WOW volume.The supersized brush makes it easy to build soft to dramatic look with visible progressive volume up to 12X.Lash building formula for highly defined lashes. No clumping.” – Rimmel London US

This is how it looks like in actual where it has British flag designed on the background with capital “WOW” to create greater impact of the designation. The shade is Extreme Black and comes in 8ml. The life span of the product is 12 months upon opening and opthalmologically tested where it is suitable for sensitive eyes.

The wand is narrow at the tip and fatter by the end. It doesn’t look like how it is from the web image and it seems to be smaller, not as bigger as it claims. Also, it somehow looked like fiber mascaras.

To begin with I DID NOT curl my lashes as I wanted to show you how great are they to lift my lashes without weighing it down.

One Coat

First coats always helps to redefine my lashes making it more visible and to compare before applying this mascara, you can see how it lifted my lashes so well without the help from lash curlers.

Double Coat

It just help to thicken up a little more and no more than that. It doesn’t provide any WOW effect. What’s good is it doesn’t clump and easily removed with makeup remover.


I would recommend this for those who like to have natural looking lashes because this mascara gives a little definition with great lifting power. I have high expectation on this after using Extra Super Lash Mascara but this is disappointing especially when it doesn’t give the WOW effect as promised. It is not waterproof hence it tend to smudge after long hours of wearing it. I used this for two weeks now and only recently I developed rashes on my right eye after removing the mascara. I wasn’t sure if it’s the mascara, eye liner or makeup remover. I certainly did not have any bad reactions to it earlier. Maybe its just me.

How much and where to buy?

Retail price for MYR27.90 available at our local drugstores and selected Parksons. Price offered by retailers may differ due to current promotion, discounts or offer.


  • Redefines lashes
  • Great lifting power
  • Doesn’t weigh down lashes
  • Easily removed with makeup remover


  • No WOW lashes
  • Smudges
  • Not long lasting

My rating: 2.5/5


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This has been provided via Yuberactive for review purposes. Please refer disclaimer.

Traclyn Yeoh
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A Malaysian beauty blogger expressing her views on beauty and life's other superficial aspects. Not to mention, beauty tutorials to appease the die-hard beauty junkies.

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