Review: Reminisce The Sweet Memories With Carlo Rino It’s Me Eau De Parfum

It’s Me…sure it sounds intimate and personal to me. Carlo Rino introduced their first fragrance last month during the showcase of their Fall Winter 2013 Collection. I received this fragrance during the launch as a complimentary.

Carlo Rino It's Me Eau De Parfum 2

“Inspired by fresh florals that instantly refreshes your senses, giving you the true scent of love and freedom. A trendy scent of belongings, lingering memorable moments for the simple, true of one self.

Made to stir the senses and inspire feelings of romance and tenderness, lose yourself in sweet, earthy notes of iris, rock rose, osmanthus, Egyptian violet, lavender, neroli, cardamom and lemongrass, origanum marjorana and vanilla. The fragrance comes in a beautiful cylindrical bottle embossed with pink hearts and a playful Carlo Rino motif.” – Carlo Rino

Carlo Rino It's Me Eau De Parfum 3

This fragrance comes in a very cute stubby transparent glass bottle and I believe the lid is made of acrylic. The size of the fragrance is just by the grasp of hand which is a good size without being too bulky. The overall bottle shape is very simple.

Carlo Rino It's Me Eau De Parfum 4

Onto the design print of the bottle inclusive of Carlo Rino’s label with hearts, checks and polka dots in soft pink which makes it look very feminine and sweet. Also with It’s Me labelled in the middle of the heart design.

Carlo Rino It's Me Eau De Parfum Ingredients

Ingredients listing for those who is concern.


It smells sweet, tangy with slight jasmine scent, refreshing at the first hour. After that, the scent transitioned to sophisticated and cozy. Just like reminiscing sweet memories where you can feel the warmth of it, the scent that you wouldn’t mind to cuddle with. I believe the tangy scent could be the top note as it is overpowering the rest of the scent which sometimes could be a spoiler with the sudden refreshing scent. For the price and scent, I would say this is quite affordable. If you’re the sophisticated, warm and feminine, this fragrance could be for you.

Retail Price: MYR179

Weight: 50ml / 1.7fl.oz

Availability: Carlo Rino Boutiques

Like Carlo Rino Malaysia Facebook below to be updated with their latest buzz!

My Rating: 4.8/5


~ ♦ ~

This fragrance was provided during Carlo Rino Fall Winter 2013 Fashion Show, kindly refer disclaimer.

Traclyn Yeoh

Carlo Rino Fall Winter 2013 Collection Fashion Show, The Whimsical Wonderland

The ringing bells resounds, it’s that time of the year again where Christmas is coming soon! Carlo Rino shower us with their latest collection with versatility, innovation and colors bringing that feminine, sexy or playful look perfect for any occasion.

Carlo Rino Fall Winter 2013 Whimsical Wonderland Fashion Show

Carlo Rino Fall Winter 2013 Fashion Show happened last week in Pavilion Kuala Lumpur where it’s decorated with their luxe decorations of Christmas Wonders. Hair was done by Miko Gallere and makeup was by Laura Mercier.

Carlo Rino Fall Winter 2013 Whimsical Wonderland Fashion Show 1

There are 20 styles of Carlo Rino’s bag shown pairing with chic and feminine fashion. The first 10 designs concentrates on graphics.

Carlo Rino Fall Winter 2013 Whimsical Wonderland Fashion Show 2

On the last 10 designs, they bring more bright colors to the show that gives a great pop of color  that gives a powerful amount of attention to the entire look.

Carlo Rino Fall Winter 2013 Whimsical Wonderland Fashion Show 3

Their collection showcase ends with introducing their very first fragrance eau de parfum, It’s Me. Many of the guest were then invited to their boutique to have some light refreshments and have a closer look of their collection as well as the new fragrance.

Carlo Rino Fall Winter 2013 Whimsical Wonderland 2

The collection includes:

  • Monogram Must-Haves

A graffiti-inspired essential to be paired with jeans, sun dress or shorts. Comes in tote, sling, hand-held and travel bags, this range comes in orange, black pink and red. What best about this range is that you can flip over inside out to change the style that suits you.

  • Beautiful Braids

Braids are not only to be worn on the hair. Wear them as a fashion as this range comes in shoulder-slung duffel, back pack, carry-all or cylinder bag styles that soften up your pairings to look more feminine. It’s all luxurious with the blood-red leather trimmings, silver lining and metal key charm to balance the neutral cream and brown tones.

  • Hot Stuff

Be the attention grabber to the fashion season’s hottest color, RED. It’s a structured bag with detachable strap for that formal to casual look instantly through the day or night.

Carlo Rino Fall Winter 2013 Whimsical Wonderland

In their boutique, you’ll be able to see more of their further collection including purses, belts and shoes. The best deal out of their bag collection is that some of them comes with wristlet where you can easily carry them whenever you need to head out for a lunch or outings without bringing the entire bag.

Carlo Rino Fall Winter 2013 Whimsical Wonderland - It's Me Fragrance

Not to be missed, their very first fragrance. This fragrance is inspired by the fresh floral that instantly refreshes your senses giving the true scent of love and freedom, known is It’s Me.

Carlo Rino Fall Winter 2013 Whimsical Wonderland - It's Me Fragrance 2

It comes in a cylinder bottle of 50ml designed with cute and fun soft pink fonts of Carlo Rino. Also the heart shape in the middle with the name of the fragrance, It’s Me. The box packaging is simple and glamorous in fushia.

Carlo Rino Fall Winter 2013 Whimsical Wonderland - Live Decor

On this very special day for Carlo Rino, they have also presented a live display. Nope, they are not mannequins but motionless real live models showcasing Carlo Rino bags, accessories and It’s Me fragrance. They would switch into different positions after a period of time.

Carlo Rino Fall Winter 2013 Whimsical Wonderland -One Day Special

Exclusively One Day Special promotion on the same day for those who purchase MYR300 and above in a single receipt, will get a special discount of  30% for It’s Me fragrance. If you would like to check out their latest collection, hop over to their boutique at Pavilion Kuala Lumpur or if you would prefer other locations, please do refer here. They are very active in Facebook, just give them a like below and you’ll be updated with their latest news! Psstt…they are very generous in their giveaways!


Traclyn Yeoh